Project

Ora

Industry

Home wellness

Service

Brand identity

A Minimalist Brand
for Home
Wellness

Challenge

Ora makes products for a calmer home, and the brand needed to feel quiet, natural and premium.

The identity had to work on products, packaging and digital.

Solution

We designed a soft, rounded wordmark with an olive, sand and cream palette.

The system now runs across the diffuser and fragrance vials, gift cartons and totes, cards, a lookbook, the storefront campaign, the website and the mobile site.

Ora: board, minimalist home wellness brand
How we helped

Brand Strategy
Logo Design
Visual Identity
Packaging
Print & Campaigns
Web Design

Ora: sheet, minimalist home wellness brand
Ora: sage diffuser on limestone shelf, minimalist home wellness brand
Ora: home fragrance vial set, minimalist home wellness brand
Ora: diffuser beside a serene laptop, minimalist home wellness brand
Ora: sunlit diffuser on an oak, minimalist home wellness brand
Ora: cards on ivory linen, minimalist home wellness brand
Ora: diffuser on a silver smartphone, minimalist home wellness brand
Ora: tote beside ivory carton, minimalist home wellness brand
Ora: home wellness lookbook on travertine, minimalist home wellness brand
Ora: storefront with sage diffuser campaign, minimalist home wellness brand
Ora: ceramic diffuser in morning light, minimalist home wellness brand
Next Project

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Brand identity

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